Other Specification:

• Bachelor's degree in marketing, communications, or a related field
• Proven experience in digital marketing within the retail or shops industry
• Excellent communication and interpersonal skills
• Proficiency in social media platforms and email marketing tools
• Sound knowledge of SEO techniques and web analytics
• Strong time management and organizational skills.

Job Description:

• Design and implement digital marketing campaigns to increase brand awareness and drive traffic to our retail stores
• Manage social media accounts and create engaging content to attract potential customers
• Conduct market research and analyze data to identify new trends and opportunities in the retail industry
• Collaborate with other departments to create cross-functional campaigns and promotions
• Monitor and analyze website analytics and user behavior to optimize digital marketing efforts
• Develop and manage email marketing campaigns to target specific customer segments
• Stay updated with current digital marketing trends and techniques to ensure the organization's online presence is effective
• Utilize SEO techniques to improve search engine ranking and increase online visibility
• Actively participate in brainstorming sessions to generate new ideas for marketing campaigns
• Provide regular reports and presentations to management on the performance of digital marketing efforts.

Source: Merojob

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