About the Role: We are looking for a Digital Marketing Specialist to plan an important role in our team to assist in growing our business via strategic marketing initiatives. We need someone who can help us accelerate the growth of our organic channels across all our markets and industries. Key Responsibilities includes: Google Ads and social media (FB, Instagram, LinkedIn) management including campaign creation, setup, budgeting, monitoring and optimisation. Analysing campaign data and compiling reports on campaign performance Analysing current market trends, creating, and implementing schedule of digital content for social media. Managing company’s and client’s social profile and collaborating with Graphic Designer to brainstorm ideas and create concepts for required deliverables. Brainstorm, research and generate creative and trending ideas for social media campaigns. Performing competitive analysis and identifying gaps in our content or areas of improvement in our web design. Carrying out audits, analyzing and executing SEO strategies for company as well as client’s website. Tracking important SEO metrics including organic traffic, conversion rates and time spent on page. Identifying powerful keywords and developing strategy, keyword mapping to key pages and optimising these in order to enhance visibility in Google Search. Become our in-house SEO specialist; you are passionate about your craft and willing to share your knowledge and insights with the team. Should be able to develop presentations, monthly client reports, perform competitor’s and brand analysis About you: Firstly, you know your calling is a digital marketing and you are fanatical (highly passionate!) about it. You want to forge a strong, successful career in this space and are someone who is ready to roll up their sleeves and give it everything you’ve got. You’re all in for getting your hands dirty. You’re all in for your own self-development Secondly, you thrive on the idea of working amongst a small incredible team. Your can-do and nothing-is-too-much-trouble attitude always sees you putting your hand up to take on something extra, especially if you feel there is a learning opportunity Finally, you pride yourself on your ability to combine creative thinking and writing with your problem-solving skills You will: Have a minimum of 3+ years of Digital Marketing experience with proven success in organic results Great interpersonal and communication skills Highly organized and detail-oriented Professional Work Ethics Note: This job is only for those who can work remotely using their own devices. Source: DigiPline Australia

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