Job Description:

• Develop and implement comprehensive marketing plans and campaigns to achieve sales and growth targets.
• Manage the creation of marketing collateral, including print materials, digital content, and promotional materials, ensuring brand consistency and alignment with messaging.
• Oversee digital marketing strategies, including website content, social media, email marketing, and online advertising, to increase brand visibility and engagement.
• Conduct market research and analysis to identify customer needs, preferences, and trends, and utilize insights to refine marketing strategies.
• Collaborate with product development teams to gather insights for product positioning, messaging, and go-to-market strategies.
• Monitor and report on the performance of marketing campaigns, utilizing data analytics and key performance indicators (KPIs) to measure effectiveness and optimize future efforts.
• Manage relationships with external vendors, agencies, and partners to support marketing initiatives and maximize resources.
• Stay abreast of industry trends, best practices, and emerging technologies to recommend innovative marketing approaches and tactics.
• Work closely with sales teams to align marketing efforts with sales objectives and support lead generation and conversion efforts.
• Support the development of marketing budgets, track expenses, and ensure cost-effective allocation of resources.

Job Requirements:

• Minimum 5 years of experience in healthcare Marketing.
• Bachelor's Degree Graduates can apply.
• Excellent communication, writing and presentation skills.
• Proven experience in marketing management roles, with a track record of successfully developing and executing marketing strategies.
• Strong project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing software, and web analytics.
• Analytical mindset, with the ability to interpret data and metrics to make informed decisions and optimize marketing performance.
• Creative thinking and problem-solving abilities, with a passion for driving innovation and achieving results.
• Detail-oriented approach, with a focus on quality and accuracy in all marketing initiatives and materials.
• Adaptability to fast-paced environments and changing priorities, with a proactive and solutions-oriented attitude.
• Commitment to continuous learning and professional development in the field of marketing.

Source: Froxjob

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