Key Responsibilities:

• Develop, implement, and manage creative social media strategies to achieve marketing goals.
• Design and create high-quality graphics, images, and other visual content using tools like Adobe Photoshop, Canva, or Illustrator.
• Craft engaging written content, including captions, blogs, and articles, that align with the brand’s voice.
• Collaborate with videographers and the marketing team to produce multimedia campaigns.
• Monitor trends in digital marketing, graphic design, and social media to implement fresh ideas.
• Analyze content performance using analytics tools and refine strategies based on data insights.
• Maintain a consistent aesthetic and brand voice across all content.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
• Proven experience in managing social media and creating content.
• Proficiency in graphic design tools such as Adobe Creative Suite, Canva, or similar software.
• Strong creative writing and storytelling abilities.
• Ability to think strategically and generate innovative ideas.
• Familiarity with social media analytics and tools for performance tracking.
• Excellent organizational and multitasking skills.

Source: Merojob

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