Job Description

• Develop and execute social media strategies to achieve business objectives, including increasing brand awareness, driving website traffic, and generating leads.
• Create engaging and relevant content for social media posts, including text, images, and videos.
• Monitor and respond to comments, messages, and inquiries across social media channels in a timely and professional manner.
• Analyze social media performance metrics and track key performance indicators (KPIs) to measure the effectiveness of campaigns and initiatives.
• Stay updated on emerging social media trends, platform updates, and industry best practices.
• Collaborate with internal teams, including marketing, sales, and customer service, to align social media efforts with overall business goals.
• Manage social media advertising campaigns, including budget allocation, targeting, and optimization.

Job Specification

• Bachelor's degree running in Marketing, Communications, or related field.
• Proven experience in social media management, with a strong understanding of various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Creative thinker with excellent writing, editing, and communication skills.
• Proficiency in SEO.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Ability to multitask and prioritize tasks in a fast-paced environment.
• Knowledge of digital marketing trends and best practices.
• Experience with graphic design and video editing tools is a plus.

Source: Kumarijob

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